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$12,500 to support veterans with traumatic brain injuries

Thank you to all that bought a limited-edition tumbler this year! With your help, we raised $12,500 to benefit veterans living with traumatic brain injury. These funds, which represent 200% of profits from the sale of our limited edition tumbler, was donated to the Resurrecting Lives Foundation in conjunction with National Brain Injury Awareness month (March).

Established in 2012, the Resurrecting Lives Foundation supports the estimated 20–25% of troops returning from Iraq and Afghanistan with traumatic brain injury, helping these veterans successfully transition to post-military lives and careers. This is the third year we’ve raised funds to support Resurrecting Lives and its mission of advocacy, aid, fundraising, and research; we’ve donated $37,500 to date with your help! In her recognition of last year’s contribution, Resurrecting Lives founder and executive director Dr. Chrisanne Gordon thanked us “for engaging the entire community in this effort to support our military members, veterans, and their families affected by traumatic brain injury.”

Giving back is central to our culture: we also proudly partner with the American Cancer Society, Future Farmers of America, and Food Rescue, as well as local organizations in each of our communities. Click here to learn more about the Resurrecting Lives Foundation and its work supporting veterans with traumatic brain injury.